Now you can promote your niche by creating lenses in Squidoo.com. Squidoo has a lot of tools available that will help you start building a new niche and promote it quickly and creatively. Having lenses is one good way to create backlinks and send traffic to your website. The strategy is called Squidoo marketing
All it takes is to register to a free account on Squidoo and start building lenses. Squidoo is considered as one of the most powerful niche marketing tools. You can build as many niche lenses as you want and promote as many affiliate products and services.
While you can have plenty of lenses on your account, you can also sign up on as many user accounts. This has been proven to be an effective strategy when marketing your niches. It is advisable to sign up to as many accounts and devote each to a particular niche. This helps you track your related niches on one account.
Having an unlimited number of accounts on Squidoo allows you to organize and focus exclusively on your audience response. It gives you an idea which keyword has the most number of searches. One lens should talk about a certain topic and must have a list of the right keywords. The keywords should be relevant to your topic and must be well-researched to be able to help lead your audience towards your niche lens. Build you lens around related tags either in word or in phrases. This allows search engines identify your topic lens and get traffic to visit them.
To further promote your lenses, you can join Squidoo groups that are relevant to your niche. Exchange ideas and insights in Squidoo.com/groups by joining there. You can visit their lenses and leave comments and reviews about their lens. This is a nice way of requesting other members to drop by your lenses too. If you are smarter enough, insert your link in your comment casually without sounding too sales pitchy. This way, other lensmasters can visit your lens too and that means traffic and promotion.
Creating feeds have also been made possible with Squidoo’s RSS feeds feature. You can tie it up with your blog to get updates on your lens. All you have to do is add the RSS module and copy and paste the feed from your site into that module.
Doing this will attract more traffic into your website and will help you close a sale. Your lens is one source of traffic towards your site. When your visitors are interested to find out more of what you offer in your lens, they will click through you link towards your website or affiliate site.
When you make a lens on Squidoo, treat it like your own website. You work hard for search engine optimization too. You need to promote it and freshen it up regularly to experience the benefits of Squidoo marketing.
So, who says marketing your niche is impossible without a website?
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