Local businesses missed the goldmine hidden in Twitter. This is the Twitter Advanced Search. It is very simple to use but yields benefits you never really knew it gives. Acting like a metal detector, the Twitter Advanced Search tool seeks for the “gold”.

Depending on what your business is all about, you must be interested to know if people are tweeting your keywords. For example your business is about “mortgage rates”, you can type this in to the tool and you will get a list of these people talking about it.

Once you have the list, interact with these people without sounding too pitchy at once. Also, you don’t want to look like some stalker, so respect other people’s privacy.  Engage in their discussions with other people without sounding too pushy or aggressive. Put yourself in their shoes and try to offer advice or assistance. You can also share some links or resources that might just boost their ideas. This doesn’t have to be your website address yet. Be subtle.

This marketing strategy might entail much patience. Don’t expect for results on your first try. Keep trying until you lead them to your website and promote your services. You will realize this tool is certainly worth it once you reap the rewards.

Part 2

STEP NO. 4:

Search keywords to find followers in your niche, then follow them

Send a tweet to someone who is not following you that is either sent directly to them or one that is about them, possibly promoting their blog or a blog post that they did. Get you name in front of them and, of course, make sure your smiling face is front and center!

Once they begin to follow you, you can retweet them frequently, again starting the viral affect of being retweeted to many networks.

STEP NO. 5:

Use TweetDeck and Twellow

TweetDeck is an amazing tool for keeping your tweets organized and making sure that things don’t fall through the crack when you are developing a strategy for obtaining followers. I’ll go more into this tool in a later instructional article, but for now you can start by downloading TweetDeck and just get familiar with it. It may appear to be as complicated as figuring out the inner workings of a space ship at first, but once you learn the mechanics of it you’ll love it.

You can build groups, create columns for specific users and also a column for your “mentions” so you can be sure to thank everyone who is retweeting your posts.

Another great tool is Twellow. Again, there will be more instruction on this later, but for now, just go play around and sign up for free.

STEP NO. 6:

Time Yourself

This is pretty self-explanatory, but I think it’s pretty necessary to mention for the sheer fact that you can really waste a ton of time on the social media scene if you are just winging it.

I know myself, I can get on Twitter and Facebook and all of a sudden the sun is going down and the day is nearing an end and I’ve just been chatting it up all day long. That’s fine if that is your objective, but if your objective is to use the social media scene as a business tool, you will have to become efficient and make sure you leave enough time to do the other things that you need to to to make your business productive.

STEP NO. 7:

Have a plan and stick to it

This goes along with Tip No. 6, but it’s bears repeating. Decide which avenue of social medial you want to place the most emphasis on and work that plan until it’s bringing you traffic.

There’s so much information on implementing each avenue of social medial into a business plan, that all you have to to is decide on one of them at a time and you can be successful if you have a plan a stick to it.

For instance, say you’re going to concentrate on Twitter. You plan may be something as simple as tweeting five time a day and retweeing and following everyone who retweets or follows you. You can create a column in TweetDeck for that purpose and be very efficient at sticking to that plan.

Focus on one aspect of social media until you’ve “got it down” and then move on to something else. Scattering yourself is deadly in this arena. (Trust me, I know this one from personal experience!)

Debbie Wood is just an average, ordinary person who is creating an empire using the Power of the Internet, and showing others how to do the same.

If you’d like to know how to place the Internet in the Palm of our hands, visit http://www.debbie-wood.com While you’re there, sign up for the “8 Day Internet Marketing Bootcamp” absolutely free!

Article Source: http://EzineArticles.com/?expert=Debbie_Wood
http://EzineArticles.com/?Become-the-Rock-Star-in-the-Social-and-Media-Universe-in-7-Easy-Steps&id=3155669

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Twitter has now become known as micro blogging platform. It is a messaging service where people can send short messages that out of the question “what are you doing?” These status updates are known as “tweets” and need to be 140 characters or less. Once you have joined Twitter you can read other people’s tweets by becoming a follower of people who are on Twitter. You can follow friends, make friends, follow celebrities and or create new social relationships through Twitter. Each Twitter user has a profile page which has a photo and a short biography.

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